Real Estate Listings Show Better When Staged

Make Your Real Estate Listings Pop!

If you’re a Realtor®, you know how important it is to drive traffic—both online and in-person—to your real estate listings. And there’s no better marketing tool for driving that traffic than a well-photographed staged home. That’s because staged homes show well on the MLS and widely shopped online real estate sites like Zillow, Redfin, Trulia, and Realtor.com.

Home staging should always be a part of your marketing plan for all your real estate listings.  Staged homes garner more showings, and ultimately, more offers—often multiple offers at and above asking price.

This five bedroom, three bath renovated historic home in the heart of McKinney, Texas was staged to highlight its many historic prairie-style charms.  It has a grand foyer, a spacious formal dining room, a shiplap-adorned office/dayroom, a cozy master bedroom with adjacent sleeping porch, a charming master bathroom, and a farm-style kitchen complete with butler’s pantry and breakfast nook.

When staging unique homes such as this, we envision the type of buyer who would love to live there. It’s important to allow the house to speak to a buyer while letting the furnishings be an accessory to it, not the other way around.  We focus on accenting the features of the house, not overpowering it with accessories that may cloud the buyer’s perspective.

So for this unique, historic home we used a blend of rustic accessories with more modern ones; a mix of contemporary furniture with hints of farm living.  This unique combination of furniture and accessories paid homage to the historic roots of the home.

Whether it’s a seller’s market or a buyers, home staging can help your real estate listings stand out in a crowded market place.  To receive an estimate for your next listing, contact us.  To read more about this historic home in downtown McKinney, visit Candy’s Dirt.